Analysis

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week...

According to the BARC data for week 15, Surya TV in the Malayalam (All platforms category) has created history by...

The 5th edition of BARC and Nielsen’s report titled Crisis Consumption: An Insight Series into TV, Smartphones and audiences show...

In the South week on week, we are seeing a spike on the Movie genre. The South Channels are leveraging...

The 5th edition of the joint report on TV and Smartphone consumption behavior by BARC and Nielsen is a powerhouse...

The report studies the impact of COVID-19 on content consumption trends over YouTube, Facebook and Instagram in Q1’2020 Content related...

Mumbai: We have been served a lot of Covid data reports right from the letter ‘C’ landing in India. Initially a...

Mumbai: Institutional investment into India’s real estate sector has declined sharply in the January–March 2020 period, dropping 58% year-on-year, says...

According to BARC Ratings of South GEC for week 14, the market has witnessed notable changes in the pecking order...

According to BARC data of HSM NCCS All India (Urban+Rural) for week 14 and we see this week too DD...