Analysis Ipsos launches AI-native product testing platform ‘Product Studio’ to accelerate innovation June 8, 2026
Analysis TRA Research launches India Buying Intent Index to track consumer purchase sentiment June 5, 2026
Analysis 89% of Gen Z engages with reels daily, reinforcing Meta’s video leadership: Study June 4, 2026
Analysis IPL 2026 sees 4% growth in Linear TV ad volumes across first 70 matches: TAM Sports June 4, 2026
Analysis Ad industry is ‘over-indexed’ on Print, Magazines and TV and ‘under-indexed’ on Digital, WPP chief Sir Martin Sorrell November 11, 2014 0 Read moreDetails
Analysis How the Indian TV viewership pattern evolved from tear jerking saas-bahu to action drama “24” October 24, 2014 0 Read moreDetails
Analysis Why Polimer TV couldn’t replicate the success of Maa TV…? October 7, 2014 0 Read moreDetails
Analysis India to be the fastest-growing TV subscription revenue market between 2013 to 2018, PwC report September 22, 2014 0 Read moreDetails
Analysis Why the Risk ratio of Indian Media & Entertainment Industry on the Raise…? August 18, 2014 0 Read moreDetails