Campaigns

Mumbai: In a category obsessed with scale, spectacle and seismic wedding chaos, Indriya chooses an unexpectedly intimate lens. Its new bridal...

Mumbai: With its latest brand campaign ‘Zidd Tarakki Ki’, Tata Capital Limited sharpens its long-term positioning as a growth partner for India’s...

Mumbai: In an industry often criticised for complexity and opacity, Birla Estates Private Limited, a wholly owned subsidiary of Aditya Birla...

In a category dominated by square footage, specifications and skyline shots, Max Group has taken a notably different route. Its latest brand...

In a category where product communication has long leaned on functional demos and familiar tropes, Stovekraft has chosen a refreshingly different route....

In a category where communication is often confined to durability claims and price-led comparisons, Bergner has chosen a more consequential route. Its...

When skincare brands look to youth marketing, the temptation is often to shout louder or look trendier. NIVEA, however, has chosen...

In a cluttered road safety communication space often dominated by preachy statistics or shock-for-shock’s-sake visuals, Vega Auto cuts through with rare clarity....

Mumbai: In a category long dominated by functional messaging and near-identical claims of strength, Astral Limited has chosen to loosen...

MUMBAI: Yas Island Abu Dhabi, a leisure and entertainment destination, and travel-tech brand Holiday Tribe launched the #MyYasVibescampaign. Marked by...