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The share of Celebrity endorsed ads during ICC T20 WC '21 was 56 percent of total Ad Volume, while that...

Consumer products industry outlook By Krishnarao Buddha, Senior Category Head, Parle Products The overall performance of the FMCG industry in...

We have bid farewell to 2021, a year that has been full of challenges for the media, marketing, ad, and...

Digital Dogs Content & Media has launched 2 years ago for analyzing how people make decisions, what they consume, purchase,...

India’s Media & Entertainment industry has revived to pre-COVID levels and is expected to grow to $55-70Bn by 2030 at...

When COVID-19 halted traditional sports events in India, the esports& gaming industry quickly pivoted and offered virtual entertainment. With entire...

Reflections from the past and our Path Ahead By M V Shreyams Kumar, MP & Managing Director – Mathrubhumi Group...

By Kalpana Ravi The hybrid model of working will allow us access to global talent which helps with more perspective...

ZEE5 Global, the largest streaming platform for South Asian Content in July 2021 launched in the US and opened up...

Vertoz is an ad-tech company eager to help businesses emerge swiftly and smartly in the digital world. Right from building...