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Ecom-Education category saw highest growth of 2 Times in Top Growing Categories & Advertisers: TAM AdEx-Television Advertising Report XIII
The TAM AdEx-Television Advertising Report XIII for period Jul-Aug’20, it comprises of 2 sections that is Overall Advertising Snapshot in...
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Work from Home a boon or a bane!
In the end of March when the lockdown was announced most organisations went into a WfH mode. There was a...
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Publisher-centricity is the major core value for us in all aspects of our business: Arjun Satya, M360
A delight for digital publishers, Times Internet’s M360 Suite, is a platform that is designed to help digital publishers with...
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Ashish Bhasin hands over charge of AAAI to Anupriya Acharya
Ashish Bhasin, President of Advertising Agencies Association of India( AAAI) today handed over charge of AAAI to Anupriya Acharya, Publicis...
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If other platforms can come to India and dominate, we can do the same and go global: Aditya Kothari, Chingari
Ever since the Tik-Tok ban in India, the home-grown Indian short video apps have been working 24/7 trying to take...
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Brands have learned that speed is a vital ingredient and to be successful, you have to operate at lightning speed: David Roth
WPP & Kantar launched the seventh edition of the BrandZ, Top 75 Most Valuable Indian Brands 2020 report, it focused...
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MPL raises $90 Million in Series C funding led by SIG, MDI and RTP
New Delhi: Mobile Premier League (MPL), India’s largest esports and mobile gaming platform, raised $90 million in Series C funding,...
Read moreDetailsIn Jul-Aug’20*, the Top 10 advertisers added nearly 50% share of TV Ad Volumes: TAM AdEx-Television Advertising Report XII Jul-Aug’20*
The TAM AdEx-Television Advertising Report-XII, the twelfth report in the series of Television Advertising Report focuses on overall Advertising Snapshot...
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If you make great content, then referral should be your number one marketing strategy: Vishnu Mohta – Hoichoi
Hoichoi celebrated its 4th Anniversary at a virtual event. Hoichoi now has 13 Million cumulative subscribers with 40% of its...
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Brands’ tone of communication should be a unique balance of empathy and emotional connect with practical utility: Preeti Reddy, Kantar
WPP & Kantar launched the seventh edition of the BrandZ, Top 75 Most Valuable Indian Brands 2020 report, it focused...
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