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Clients use AI for personalized communication and humanizing brand touch-points: Puneet Avasthi – Kantar

May 20, 2024

Mumbai Hoarding collapse: Experts suggest prioritizing legal compliance and ethical standards in outdoor advertising

May 17, 2024

Omnichannel shoppers boost revenue and loyalty across physical and online stores: Medhavi Singh – Criteo

May 17, 2024

HyFun Foods targets 1500 Cr milestone by 2024-25, eyes ambitious expansion: Haresh Karamchandani

May 16, 2024

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Startup Branding : The pre-branding roadmap to steer your Startup onto the right path

May 10, 2019

‘Your brand is a voice and product a souvenir’ – Lisa Gansky With innovation today ranging from the selfie toaster...

Havas Group acquires India’s leading UX design firm Think Design; reinforces its digital design expertise

May 10, 2019

Havas Group announced the acquisition of Think Design, the leader in user experience consultancy and design in India.Founded in 2004,...

Campaigns of Tech giant Apple becomes Most Watched while Cadbury Diary Milk is Most liked in Week 25

BJP overtakes Congress in Most Aired Ads Chart; Apple iPhone tops Most Watched & Most Liked: Chrome Optimal Wk 17

May 9, 2019

Mumbai: Chrome Data Analytics and Media’s Optimal+ data released by India’s largest primary research and data Analytics Company conducted a...

Technology in marketing: good or bad for creativity?

May 9, 2019

Technology is all pervasive in marketing today. No medium, no brand, no category is exempt – and it’s here to...

Digitas India hires Prachi Pawar and Nilesh Vaidya to beef up Marketing Transformation Capabilities

May 9, 2019

Mumbai: Publicis Groupe India’s largest digital agency, Digitas India has brought on board Prachi Pawar as VP Data and Nilesh...

Philippa Brown named CEO of PHD Worldwide

New York: Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC), has named Philippa Brown...

Mike Cooper named Group CEO of Omnicom Media Group APAC and MENA

New York: Omnicom Media Group (OMG), the media services division of Omnicom Group Inc.has named PHD Worldwide CEO Mike Cooper...

Our GRPs have doubled and we are number three in the HSMs: Ronojoy Chakraborty, Sony Yay!

Sony YAY! has some special plans for its viewers. The channel has launched a song with Badshah and their character...

Prodigious appoints Varun Shah as Head & Senior VP

Mumbai: Prodigious, a Publicis Groupe company, and India’s largest advertising production house, has today announced the appointment of Varun Shah as...