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On one side, the media industry is reeling under tremendous pressure, with Adex shrinking to its lowest ebb. Many broadcasters,...

In celebration of the festive season in India, The Pokémon Company (TPC) recently unveiled a special Indian look for Pikachu,...

MouthShut.com is a consumer review and social media platform. Since its inception, MouthShut.com has looked to empowerg millions of consumers...

Simply Fresh, the flagship brand of BN Group, an edible oil manufacturer, has launched a brand film to celebrate the...

White is a culture-first experience company that specialises in creating immersive and inclusive brand experiences. With a commitment to innovation...

Zefmo Media an influencer marketing platform, has released the sixth edition of the India Influencer Marketing Report 2023-24, unveiling insights...

Mautik Tolia, is Bodhitree Multimedia Limited (BTML) MD. BTML is venturing into the media rights management business and is also...

Marketers optimizing for viewability and eyeballs often miss the essential point: these are just metrics. What truly matters is whether...

I’ve been a Rajini fan since my teens. The excitement of First Day First Show (FDFS) has always been something...

Mumbai: AI will not replace humans. You have to play with AI to cope and thrive in uncertainty. For organizations...