International
XR and AD-ID enable Ad Creative ID Framework to achieve cross-platform advertising Nirvana for the Entire TV Ecosystem
XR Extreme Reach, a global technology platform powering the creative economy, today announced its partnership with AD-ID, the industry standard...
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First winners announced at the Cannes Lions International Festival of Creativity
The Cannes Lions International Festival of Creativity, which kicked off today, has announced the first winners of the week in...
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Global ad revenue will grow by 7.8% in 2024 to $989.8 bn: GroupM’s TYNY 2024 Global Midyear Forecast
Mumbai: GroupM's 2024 Global Midyear Forecast estimates that global ad revenue will grow 7.8% in 2024 to $989.8 billion. The...
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Cannes Lions honours Mattel’s Ynon Kreiz with Entertainment Person of the Year award
The Cannes Lions International Festival of Creativity will honour Mattel’s Chairman and CEO, Ynon Kreiz, as Entertainment Person of the...
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Sony Music partners with D36 to boost Global Reach of South Asian Music
Sony Music Entertainment (SME) has revealed a worldwide collaboration with D36, a record label based in Los Angeles. Established in...
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SEVENTEEN’s MINGYU named L’OCCITANE’s First Brand Ambassador in Asia
L’OCCITANE has partnered with MINGYU from SEVENTEEN as their new Asia brand ambassador, introducing Provence lifestyle to a wider audience...
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Cannes Lions to present the Lion of St Mark to France’s ad pioneer Jacques Séguéla
Mumbai: The Cannes Lions International Festival of Creativity has announced that it will honour advertising veteran Jacques Séguéla with its...
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The D&AD Awards’ first round has 12,387 entries comprising 30,000+ individual pieces of work
Mumbai: The first round of shortlisted entries for this year’s D&AD Awards have been announced across select categories, ahead of...
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Cannes Lions announces Unilever as Creative Marketer of the Year
The Cannes Lions International Festival of Creativity has announced Unilever as the 2024 Creative Marketer of the Year. The honorary...
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Resilient e-commerce growth seen in the US in the first four months of 2024, rising 7% year-over-year to $331.6 billion: Adobe
Mumbai Consumers in the US spent $331.6 billion online from 1 January to 30 April, 2024, up 7% year-over-year (YoY)....
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