Marketing

The Marcom Avenue has secured the performance marketing mandate for the PriyaGold brand. The collaboration aims to amplify PriyaGold's digital...

Bollywood actor Kartik Aaryan has been roped in as the brand ambassador by pet food brand Drools. The collaboration aims...

BBDO unveiled insights from its latest study on ‘Brand Purpose in Asia’ carried out under the agency’s BBDO Voices insights...

Japanese fashion giant Uniqlo has tied up with actor Katrina Kaif as its first Indian brand ambassador. Uniqlo’s brand ambassador,...

iCubesWire has secured the influencer marketing mandate for Dabur in the Middle East region. Influencer marketing is growing rapidly in...

Fragrance brand Secret Temptation roped in actors Ritabhari Chakraborty, Puja Banerjee, Nusrat Faria, and Priyanka Sarkar to promote its latest...

PHD India celebrates its tenth anniversary in the country, marking a decade of innovation, creativity and helping clients make the...

Meet7, a dating app launched in December 2022 with the tagline ‘Meet People, Not Profiles’, is trying to revolutionise the...

Bolas announced the appointment of veteran Kannada actor Anant Nag as its brand ambassador. With over 70 stores across Karnataka, sweets, dry fruit and nuts retailer...

When Ashish Mishra started off at digital insurance player Acko in 2020 and wanted to hire a research firm, he...