India: Clinique India has unveiled its latest campaign, ‘Activate Your Glow’, spotlighting the power of skincare duos through its Moisture Surge range. Featuring Arjun Rampal and Gabriella Demetriades, the campaign brings alive the synergy between the Moisture Surge Active Glow Serum and the 100H Auto-Replenishing Hydrator.
The campaign underscores the effectiveness of pairing complementary skincare products to deliver enhanced results, positioning the duo as a solution for continuous hydration and a long-lasting glow. By highlighting how the two products work together, the brand reinforces its focus on science-backed formulations and targeted skincare routines.
Through the on-screen pairing of Rampal and Demetriades, the campaign visually mirrors the concept of “duos that work better together,” aligning with the product proposition. The narrative aims to resonate with consumers seeking efficient, high-performance skincare solutions that seamlessly integrate into daily routines.
