Club Mahindra’s latest brand film showcases holiday experiences from a child’s lens. In line with the brand’s commitment to deliver family holiday experiences, the new campaign, titled #HappyHolidaysHappyFamilies, emphasizes on providing children with enriching and enjoyable adventures alongside their families.
The film opens with two school friends, where one recalls her thrilling vacation and adventures, while the other imagines and lives through it. The film encapsulates the significance of travel in a child’s life and their innate curiosity to explore new experiences.
The campaign was launched during the Asia Cup Series in September.
Pratik Mazumder, Chief Marketing Officer, Mahindra Holidays & Resorts India Limited, said, “Our new campaign, #HappyHolidaysHappyFamilies, not only celebrates the incredible moments families can enjoy at our resorts but also recognizes the power of children as storytellers. At Club Mahindra, we prioritize creating magical experiences for children and reimagining their holiday adventures. We firmly believe that when children are content, families find happiness, and this campaign exemplifies that sentiment.”
Club Mahindra has been at the forefront of offering unique vacation experiences for families across India. The resorts’ in-house activity center – Happy Hub, is driven by the philosophy ‘Do, Learn, Connect,’ and offers exciting games, adventure, and fun learning for kids, thus enhancing the overall holiday experience.
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