Colors Bangla is all set to premiere its new fiction show ‘Canning er Minu’ on 22nd August and air every day at 8.30 pm.
Through this show, the channel presents the story of Minu who would finally become the people’s leader. Minu, with her great leadership qualities, is everyone’s favourite and the masses respect her immensely.
Speaking on the launch of the show, Sagnik Ghosh, Business Head, Colors Bangla said, “Our fictions shows are inspired by real life women, be it Tumpa or Indrani. Through the show we would want to bring positivity, determination, hope, resilience to our audiences. The show promises an inspiring story of Minu who is loved and revered by one and all. The show has a clutter-breaking storyline, and we are confident that the audiences will enjoy our narrative through the eyes of our protagonist.”
Minu (played by Diya Basu) from Canning is a house help at the currently serving Chief Minister’s house. The people at Chief Minister’s house are very fond of her as she takes care of their smallest things. She is very caring, courageous and is always willing to help others. The feisty Minu is the one who fights for truth and justice and that is what makes her a people’s person. She works at the famous Ghosal house where everyone is fond of her. But fate takes her in a different direction and Minu accidentally becomes an MLA. It is Minu’s story of leadership and her extraordinary journey of becoming a leader of the masses.
At the marketing front the channel has employed 360-degree innovative campaigns as a cohesive platform across TV, MSO Networks, Radio, OOH, on ground, print, digital and other mediums as well. The channel has tied up with few women who have real life stories of pushing the boundaries. The most important Canning-Sealdah route will be targeted.
Watch Canning er Minu from 22nd August every day at 8.30 pm on Colors Bangla.
