Mumbai: Crunchyroll® partners exclusively with Spotify to offer specially curated anime playlists and a dedicated shelf on Spotify’s Anime Hub. Global anime music streams on Spotify have surged by 395% since 2021, reflecting anime culture’s rising influence. These playlists transform daily routines into thrilling adventures, immersing fans in the vibrant world of anime with carefully selected music.
The new “Curated by Crunchyroll” playlists will be regularly refreshed with new content for listeners, setting up the ultimate anime-inspired queue:
- Crunchyroll Anime Essentials – A brand new anime season has arrived on Crunchyroll this summer! Listen along to the music behind the lineup.
- The Broody Black-Haired MC – Anguished with a tragic past, this character’s demeanor may intimidate some, but deep down they just need a hug.
- The Bubbly Pink-Haired BFF – Always close at hand when a friend is in need, this character brings light, positivity, and an often underestimated strength.
- The OP White-Haired Sensei – Underneath their cool, unbothered exterior, this character is an enigma to be unraveled.
- The Journey Begins – You are the main character of your own story. The fate of the world depends on you … and of course there are side quests.
The shelf will feature Crunchyroll’s new podcast, Crunchyroll Presents: The Anime Effect Podcast, with guests including David Dastmalchian, Denzel Curry, and LiSA.
Terry Li, Executive Vice President of Emerging Business, Crunchyroll & General Manager of Crunchyroll Games said, “Anime and Japanese music are a match made in pop culture heaven. Music is a vital part of the anime experience, and through our partnership with Spotify, we’re excited to amplify that connection and make fandom even more immersive for our fans”.
Kyota Onishi, Head of Music in Japan at Spotify shared, “We are thrilled to partner with Crunchyroll to bring listeners a new curation of anime music to explore. On Spotify, global streams of anime have surged over the past few years and we hope Anime Hub will become an indispensable part of Anime culture.”
The Curated by Crunchyroll shelf is available to visit here, via Spotify’s global Anime Hub. Crunchyroll offers over 250 hours of Japanese music and performance videos by popular artists like LiSA and aimer.
