Cumulus Public Relations has won the India PR mandate for Royal DSM, a global purpose-led leader in health, nutrition, and bioscience.
Gareth Mead, Senior Director of Global Communications, Royal DSM, said, “2023 is set to be a momentous year for DSM and we look forward to collaborating with Cumulus PR and benefiting from their market expertise and communications insights. Together we intend to develop a roadmap of purposeful consumer and business communication that leads to real on-ground impact. What we are attempting to do in nutrition and health, as well as for the climate, are critical components of our story that we need communicated if we are to succeed in benefitting more people across India and the environment around us.”
Reena Sharma, Chief Executive, Cumulus PR said, “We could not have been happier about the opportunity to collaborate with purposeful brand like DSM that has through its lifecycle proven that real impact and business interests don’t need to be mutually exclusive. DSM’s journey of transformation is highly inspirational, and we look forward to co-creating an impactful public relations campaign for them in India.”
