Top Advertisers
In the Week 31 of Broadcast Audience Research Council (BARC) India, Hindustan Unilever Ltd. maintained its lead with rise in ad volumes from 4756.93 (‘000 secs) to 5080.05 (‘000 secs) followed by Reckitt Benckiser Group at 2nd spot with rise in ad volumes from 4330.07 (‘000 secs) to 4725.74 (‘000 secs). Procter and Gamble moved one spot up and claimed the 3rd position with rise in ad volumes from 968.73 (‘000 secs) to 1416.34 (‘000 secs) followed by Coca Cola India Ltd. at 4th position with rise in ad volumes from 880.07 (‘000 secs) to 973.73 (‘000 secs). Godrej Group dropped from 3rd spot to 5th spot with drop in ad volumes from 1321.46 (‘000 secs) to 951.14 (‘000 secs). Cadburys India Ltd. retained its 6th spot with drop in ad volumes from 775.25 (‘000 secs) to 656.24 (‘000 secs) followed by Wipro (G) with drop in ad volumes from 589.79 (‘000 secs) to 509.98 (‘000 secs) at 7th spot and Colgate Palmolive India Ltd. at 8th spot with 381.38 (‘000 secs). Tata (G) moved one spot up and claimed the 9th position with 366.05 (‘000 secs). Glaxosmithkline Group entered the chart with ad volumes of 354.73 (‘000 secs) and claimed the 10th spot.
Top Brands
In the top brands category, Dettol Toilet Soaps regained its top spot with drop in ad volumes from 592.83 (‘000 secs) to 574.82 (‘000 secs). Dettol Antiseptic Liquid slipped one spot down and stood at 2nd position with drop in ad volumes from 780.45 (‘000 secs) to 532.51 (‘000 secs). Lizol all in 1 moved one spot up and claimed the 3rd position with rise in ad volumes from 399.81 (‘000 secs) to 474.18 (‘000 secs). Maaza regained its 4th spot with rise in ad volumes from 357.36 (‘000 secs) to 403.4 (‘000 secs). Harpic Power Plus 10X Max Clean entered the chart with ad volumes of 363.46 (‘000 secs) and claimed the 5th spot followed by Mortein Insta with 316.69 (‘000 secs) at 6th spot. Veet Pure dropped from 5th spot to 7th spot with drop in ad volumes from 358.14 (‘000 secs) to 295.98 (‘000 secs) followed by Santoor Sandal and Turmeric from 3rd spot to 8th spot with drop in ad volumes from 403.82 (‘000 secs) to 270.12 (‘000 secs). Lalithaa Jewellery entered the chart with ad volumes of 258.97 (‘000 secs) and claimed the 9th spot. Thums up dropped from 7th spot to 10th spot with drop in ad volumes from 354.16 (‘000 secs) to 257.9 (‘000 secs).
