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Home Exclusive

Dinamalar’s R Lakshmipathy join hands with Industry veterans to launch digital OTT platform

by MN4U Bureau
December 8, 2016
in Exclusive, Featured
Reading Time: 2 mins read
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Dinamalar's R Lakshmipathy to launch digital OTT platform

Dinamalar's R Lakshmipathy to launch digital OTT platform

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A team comprising of Mr. R. Lakshmipathy (Head-New Media, Dinamalar) and few industry experts are forming up to come out with a content production house and a digital platform which will be an ideal content spot for the Tech-savvy Millennial crowd spread across the world.

The process is taking up in a faster pace to launch this digital OTT platform anytime during the beginning of 2017.

The digital initiative of Mr. R. Lakshmipathy, named as Kavi Puvi Via Media (P) Ltd. – KPV – proposed to be showcased as the Emerging Destination for South Indian Digital Content, will provide digital content for the South Indian Audiences across the globe. It is said to be a combination of content and data that will provide a rich digital customer experience.

The team of organizers and management is led by Mr. R. Lakshmipathy, a fourth generation entrepreneur from the prestigious 65 year old Dinamalar group. He is the key player of the mainstream that had constituted several digital initiatives that has made dinamalar.com into one of the largest Tamil Portals in the world. The media entrepreneur has joined hands with prominent and industrious proponents of the media industry to make this digital OTT platform outshine in all aspects.

The team of management comprises the following media moguls:

 Mr. B.S. Radhakrishnan – a well-known Indian Film and TV personality associated in multiple domains as a successful Technical & Business consultant.

Mr. Gautham Swaminathan – A Chartered Accountant with decades of experience in International Banking & Financial services. Currently serves as the financial adviser for new initiatives within the Dinamalar Group.

Mr. V. Ravichandran – with over 27 years of experience in the Technology Industry he had held multiple leadership roles for more than two decades in the Intel Corporation across Asia Pacific.

Mr. Kumar Ramanathan – has held several leadership roles at Britannia, Pepsi and Vodafone India. Now serving as an Independent Director on the board of two subsidiaries of the Tata Group.

Mr. Karthik Subramaniam – a serial entrepreneur with several years of experience in the digital content services. Now serving as the CEO of PurpleStream, which undertakes streaming services for leading TV/Media groups across India.

With a strong focus on the South Indian Market, KPV is intended to emphasise on mobile-first and short format content. The premium original content will be created in-house and obtained from external content partners the output of which will provide a high-quality user experience delivered through cutting-edge technology. The digital platform will be supported by customized and targeted advertising. The highly experienced management team with strong credentials is determined to take up KPV to the heights that it deserves.

Tags: digital OTT platformDinamalarEmerging Destination for South Indian Digital ContentKavi Puvi Via Media (P) Ltd.Mr. R. LakshmipathyTamil dailyTech-savvy Millennial

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