Bisleri International has launched a visually stunning and emotionally resonant film, ‘Vedica: The Journey Home,’ for its premium beverage brand, Bisleri Vedica Himalayan Spring Water. The film takes audiences on a poetic journey to the majestic Himalayas, showcasing the pristine source of Vedica’s single-origin water and encapsulating the essence of purity and harmony.
Inspired by Masaru Emoto’s “Water Has Memory” experiments, the film explores the unique serenity of Vedica’s Himalayan origin. Through breathtaking visuals of snow-clad peaks, cascading streams, and untouched wilderness, the narrative celebrates the natural splendour and timeless beauty of Vedica’s source. Renowned actor and brand ambassador Dino Morea features prominently in the film, embodying the elegance and authenticity of Bisleri Vedica.
The soul-stirring music score, composed by acclaimed Sarod maestros Amaan Ali Bangash and Ayaan Ali Bangash, draws on timeless Raga vibrations to complement the stunning visuals. The combination of mesmerizing music and poetic storytelling adds a profound depth to the film, creating an immersive viewing experience.
Speaking about the launch, Jayanti Khan Chauhan, Vice Chairperson of Bisleri International Pvt. Ltd., said, “Vedica is not just water; it is nature’s finest offering, preserved in its most pristine form. With ‘The Journey Home,’ we wanted to share the captivating story of Vedica’s origin, blending visuals, music, and storytelling in a way that highlights its Himalayan heritage.”
Dino Morea, the film’s protagonist, commented, “‘Vedica: The Journey Home’ is not simply a film; it’s a celebration of nature’s splendour and purity. It’s been an honour to take viewers on this transformative journey.”
The Bangash Brothers added, “Composing the music for this film was a rewarding journey. The visuals and Vedica’s essence guided us to create a score that mirrors the brand’s harmony and elegance.”
The film is available in three formats—1 minute 50 seconds, 60 seconds, and 30 seconds—designed for diverse platforms. ‘Vedica: The Journey Home’ stands as a testament to Bisleri Vedica’s luxury and sophistication, celebrating its rich heritage and the grandeur of its Himalayan source.
