Gurugram: EcoMedia Solutions Private Limited (EcoMS) has officially launched as India’s first end-to-end integrated sustainability solutions company, designed to help governments, corporates, and brands move from sustainability intent to measurable, scalable impact.
Founded by global sustainability and communications strategist Rumjhum Gupta, EcoMS is built on the philosophy that sustainability is no longer a siloed function—it is the foundation of modern business strategy. The company brings together technology, data, consulting, and communication to help organizations embed sustainability across their value chain, from assessment and compliance to carbon management, stakeholder engagement, and strategic storytelling.
“At a time when the world is racing to balance growth with responsibility, sustainability can no longer be an add-on, it must be integrated into how organizations operate, communicate, and evolve,” said Rumjhum Gupta, Founder & CEO, EcoMedia Solutions. “EcoMS was created to help businesses achieve this alignment through actionable, tech-backed, and measurable frameworks that translate sustainability ambition into tangible outcomes.”
EcoMS offers a comprehensive suite of services, including sustainability strategy, 360-degree SDG consulting, BRSR and ESG reporting, carbon management and offsetting, tech-led circular economy solutions, and sustainability-driven communication. Its integrated approach helps organizations future-proof operations, enhance investor confidence, and build brand differentiation through transparent, measurable impact.
Marking its launch milestone, EcoMS unveiled its flagship innovation EMS (Environment Media Solutions) — a patent-filed platform that embeds sustainability intelligence into media planning, buying, and event execution. EMS is the first system in India to measure, manage, and report sustainability performance across OOH, DOOH, print, digital, and experiential media formats. It supports sustainable media procurement, green events, circular economy integration, BRSR-compliant reporting, and real-time carbon analytics, enabling brands to ensure their campaigns are both responsible and high-impact.
“EMS is not just a product, it’s proof that technology can make sustainability measurable and actionable,” added Gupta. “It helps brands and agencies strike a balance between creativity, accountability, and climate consciousness ensuring every impression counts for the planet.”
With India’s advertising and activation industry expanding at nearly 20 percent annually, sustainability has become a critical factor in procurement and partnership decisions. However, the industry continues to lack standardized tools to assess environmental impact. EMS addresses this gap by enabling organizations to demonstrate climate accountability, meet evolving ESG mandates, and lead the shift toward responsible communication.
“Our mission is simple — to make sustainability measurable, accessible, and mainstream,” said Gupta. “EcoMS and EMS together are a step toward building a business ecosystem where purpose and profit can coexist seamlessly.”
EcoMS is already developing a pipeline of advanced, tech-enabled sustainability tools focused on carbon accounting, compliance intelligence, and responsible supply chains, reinforcing its commitment to shaping the future of sustainability innovation in India.
