Bengaluru: Eloelo Group, a consumer internet group behind microdrama platform Story TV, micro learning-edutainment platform Master and other interactive offerings, has announced the appointment of GSN Aditya as the Chief Operating Officer.
In his new role, Aditya will oversee the Group’s day-to-day operations, drive operational excellence and support the company’s next phase of growth. He will work closely with the leadership team to strengthen internal processes, enhance cross-functional collaboration and scale the organisation in line with its strategic priorities.
GSN Aditya brings extensive experience across consumer internet, mobility, gaming and industrial sectors. Most recently, he served as Vice President for Revenue and Categories at Mobile Premier League (MPL), where he led monetisation and category growth initiatives. Prior to that, he spent four years at Ola, holding multiple leadership roles including Head of International Expansion and Revenue Management. Earlier in his career, he held roles at Myntra.com and also had a stint at Tata Steel.
With deep experience in operations and scaling high-growth businesses, Aditya is expected to play a pivotal role in driving operational excellence, strengthening revenue streams and steering Eloelo Group through its next phase of strategic expansion.
Speaking on the appointment, Saurabh Pandey, Founder & CEO, Eloelo Group said, “Eloelo Group is at a defining moment in its journey as we double down on building a truly pioneering consumer internet platform from India. In a short span of time, we have scaled to market leadership across microdramas with Story TV, info-tainment with Master and Interactions with Eloelo, Connecto. Today, our trajectory and operating intensity puts us in the same league as some of the fastest growing global tech platforms.
With our platforms scaling so fast, our leadership team scales as well. To this effect, I am delighted to welcome Aditya who brings deep operating experience and a sharp execution mindset shaped across multiple high-growth consumer tech companies in India. He understands what it takes to build at massive scale, navigate complexity and drive disciplined growth. Having known him from before, what stands out is the clarity of thought combined with an execution-first mindset.
As we enter our next phase, the focus is simple: build the largest AI-powered entertainment ecosystem for the next billion users. With leaders who combine ambition with operational depth, we are confident about shaping one of the most significant consumer internet stories emerging from India.”
Talking about this new role, GSN Aditya said, “What Saurabh and the team have built at Eloelo Group is genuinely phenomenal. The business is at a rare inflection point, the kind that comes once in a lifetime if executed well. I’m deeply grateful for the opportunity and excited to partner closely with the team. With the foundation already in place, I’m confident the next phase will be our strongest yet.”
The appointment of Aditya follows the recent leadership elevation of Nishant Kumar as Chief Marketing Officer, signalling a strengthened leadership bench as Eloelo Group accelerates its ambition to redefine India’s consumer internet landscape with an AI-enabled approach across its suite of products.
