Mumbai: Equitas Small Finance Bank (Equitas SFB), known for its commitment to driving social impact beyond traditional banking, has unveiled its latest film, “NEW BEGINNINGS”, under its Beyond Banking Initiative.
The film captures heartfelt moments of transformation—depicting the journey from uncertainty and nervous anticipation to the joy and dignity of employment. Centered on real-life stories of perseverance and second chances, the narrative underscores Equitas SFB’s community-first philosophy and its efforts to create long-term socio-economic impact beyond core banking services.
Through its EDIT job fair platform, Equitas SFB organizes employment fairs across various regions, connecting unemployed youth from underprivileged backgrounds with recruiters across multiple industries. The bank has partnered with over 50 reputed recruiters to ensure fairness, transparency, and maximum credibility in the hiring process. Over the years, the initiative has helped generate livelihood opportunities and empowered thousands of individuals.
Commenting on the launch, Vignesh Murali, Chief Marketing Officer & Head BOW – Equitas SFB, said, “At Equitas Small Finance Bank, we believe our responsibility extends far beyond banking and making a tangible difference in people’s lives. ‘New Beginnings’ is a reflection of what we truly believe in that real empowerment happens when opportunity meets intent. We continue to invest in people, nurture potential, and through the job fair initiative, provide opportunities for individuals to achieve better livelihoods and a chance at a better future.”
The New Beginning film reiterates Equitas SFB’s vision that banking is not just about transactions—it is about enabling transformation. Through its sustained social initiatives, the bank has touched the lives of over 3 lakh individuals, providing renewed hope, purpose, and pathways to progress.
Aligned with its Beyond Banking philosophy, Equitas SFB contributes up to 5% of its annual net profit toward social development programmes focused on education, employment, skill training, rehabilitation, and healthcare.
