Mumbai: Fairmont & Raffles Jaipur have announced the appointment of Ashwin Sharma as the new Cluster Director of Marketing & Communications. With over 17 years of experience across hospitality, media, and advertising, Ashwin is set to steer the brand narrative and marketing vision for both luxury properties under the Accor banner.
In his new role, Ashwin will lead integrated marketing and communication efforts, with a focus on strengthening brand presence, enhancing guest engagement, and driving commercial growth. Leveraging a strategic storytelling approach and a keen understanding of evolving consumer expectations, he will aim to craft a unified brand narrative resonating with both domestic and international markets.
Ashwin’s professional journey includes impactful stints at Madison Creative, Ogilvy India, Zee Entertainment, and Havas Play (formerly Cake Group India). Notably, he played a key role in launching Pullman & Novotel New Delhi Aerocity, helping establish it as a hospitality landmark in the capital.
Rajat Sethi, General Manager, Fairmont Jaipur, commented, “Ashwin’s combination of strategic insight and creative vision makes him a strong addition to the team. His understanding of the hospitality landscape and evolving consumer mindset will be instrumental as we continue to shape the identity of Fairmont and Raffles Jaipur.”
Expressing his excitement, Ashwin Sharma said, “Fairmont and Raffles Jaipur represent a unique blend of heritage and contemporary elegance. I look forward to building on their legacy and shaping compelling narratives that connect with guests and reinforce the brand’s presence in luxury hospitality.”
Ashwin’s appointment underscores the hotels’ commitment to evolving with consumer trends while maintaining their distinct luxury positioning, as both properties continue to redefine guest experiences in India’s high-end hospitality segment.
