New Delhi: Digital creative agency Buffalo Soldiers has won the creative, digital, and mainline mandate of Gulshan Group, the Delhi-NCR-based real estate titan pivoting to luxury-only projects, following a competitive multi-agency pitch. The account will be served from the Delhi-NCR headquarters of the agency.
Yukti Nagpal, Gulshan Group’s visionary leader, highlights the essence of this collaboration. “Our partnership with Buffalo Soldiers is more than a business move. It’s a fusion of our rich heritage in creating exquisite living spaces with their fresh and vibrant digital expertise. Together, we’re crafting narratives that resonate with both our legacy clients and a new generation of homeowners – from Noida to Moradabad.”
Sumon K Chakrabarti, Co-Founder & CEO of Buffalo Soldiers, emphasizes the innovative approach. “Working with Gulshan Group challenges us to think differently. We’re combining our digital storytelling prowess with their unparalleled expertise in real estate to create a unique brand experience that’s contemporary yet timeless.”
“Gulshan Group’s commitment to creating beautiful living spaces is inspiring. We’re excited to add our creative flair to their already impressive narrative,” Chakrabarti added.
Buffalo Soldiers’ mandate includes a comprehensive suite of services, from creative conceptualization to digital strategy, aiming to redefine Gulshan’s brand image in alignment with their new ultra-luxury ethos.
“We see our residential projects as canvases for beautiful living experiences. Buffalo Soldiers’ innovative spirit and creative prowess are exactly what we need to paint a picture of modern, exquisite living,” said Yukti Nagpal, who has envisioned the transition for the Gulshan Group.
“Gulshan Group’s commitment to luxury and excellence resonates with our ethos of delivering new-age creative solutions. We are thrilled to help them navigate this exciting new chapter,” said Arnab Kundu, Co-Founder & Head of Delivery at Buffalo Soldiers.
