Mumbai: The on-field action in the ongoing ICC Cricket World Cup 2019 backed by world class broadcast has contributed in massive growth in viewership in the tournament’s first three weeks.The tournament has seen 367 mn* viewers tuning into Star Network from across the country with television viewership delivering record 303 mn*average impressions for the first three weeks.
India vs Pakistan: Mauka streak continues
Touted by many as one of India’s most dominant victories against Pakistan, the game had the entire country hooked with a massive 206 mn* (TV+OOH) fans tuning in to the Star network alone, versus 172 mn viewers who tuned in for the ICC Champions Trophy 2017 finale played between the two teams.India’s unbeaten ICC CWC record against Pakistan (7-0) remains intact as The Men in Blue outclassed Pakistan in all departments and got one step closer to the Top 4 of the table.
