Bangalore: Innoviti Technologies, a digital payment solutions provider, has appointed Genius Guru, a renowned B2B retail influencer, as its new Chief Social Media Strategist for Innoviti Genie. This move aims to further support mobile phone retailers by leveraging advanced software tools to drive sales growth and improve business profitability.
Genius Guru, known for mentoring mobile store promoters, has built a reputation for offering actionable strategies to help retailers enhance their sales skills, gain recognition, and earn higher incentives. His focus on empowering retailers with practical, easy-to-implement tactics has earned him widespread recognition in the mobile retail space.
“I’m excited to take on this new role,” said Genius Guru. “This is a fantastic opportunity to leverage my experience in the mobile sales space to help retailers thrive using Innoviti Genie. By combining practical strategies with Innoviti’s cutting-edge tools, I aim to empower mobile phone retailers to increase their sales and grow their businesses in today’s dynamic market.”
Launched in 2023, Innoviti Genie provides mobile phone retailers with a suite of features designed to enhance competitiveness, such as neighborhood pricing insights, exclusive brand discounts, free EMI setup options, and bank-sponsored workforce incentives. Since its introduction, the platform has been adopted by over 3,000 merchants in 25 cities, facilitating a monthly growth rate of 4-5% and processing transactions worth more than ₹1,200 crore annually.
Amrita Malik, Co-founder and President of Innoviti, shared her excitement about the appointment: “We are thrilled to welcome Genius Guru to our team. His deep understanding of the mobile sales ecosystem and his ability to connect with sellers make him an invaluable addition. With his expertise, Innoviti Genie is set to further empower mobile vendors, equipping them with the tools and strategies needed to succeed in an ever-changing market.”
This strategic appointment is part of Innoviti’s ongoing efforts to strengthen the offline mobile retail sector. By combining Innoviti’s technology expertise with Genius Guru’s in-depth industry knowledge, the initiative will deliver practical, scalable solutions that help mobile sellers stay competitive and achieve sustained growth.
