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JioHotstar hits 100 million subscribers, redefining India’s streaming landscape

by MN4U Bureau
March 27, 2025
in OTT
Reading Time: 2 mins read
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JioHotstar hits 100 million subscribers, redefining India’s streaming landscape
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Mumbai: JioHotstar has surpassed 100 million subscribers. This historic feat is a resounding testament to JioHotstar’s unwavering commitment to understanding and serving India’s diverse audience. Revolutionizing streaming in India, the platform has transformed what was once a premium service for a select few into an integral part of daily life for millions. By setting new benchmarks in content accessibility through its unique free-viewing sampling proposition, thoughtful subscription pricing strategy, and deep partnerships with leading telecom providers, JioHotstar has made entertainment ubiquitous.

Kiran Mani
Kiran Mani

Commenting on the milestone, Kiran Mani, CEO – Digital, JioStar, said, “We have always believed that world-class entertainment should be accessible to all, and crossing 100 million subscribers is a testament to that vision. This milestone not only underscores India’s limitless potential but also strengthens our commitment to pioneering category-first experiences at an unprecedented scale. As we continue to innovate and expand, our focus remains on shaping the future of streaming, driving accessibility, and unlocking infinite possibilities for a billion screens.”

At the heart of this momentum lies one of the world’s deepest and most diverse selections of entertainment. From the widest range of TV shows and Hollywood entertainment on a single platform, to a diverse slate of digital specials across multiple languages, and a year-round calendar of unscripted and reality shows—including the recently launched Sparks spotlighting India’s most popular creators—JioHotstar has built the most expansive content universe ever assembled in India’s digital landscape.

JioHotstar has also reimagined sports streaming in India with immersive, interactive experiences for every fan. Home to premier tournaments such as ICC events, IPL, and WPL, the platform has championed grassroots cricket through the Indian Street Premier League and brought global sporting excellence with events like the Premier League and Wimbledon. Domestically, it powers leagues like Pro Kabaddi and ISL, enhanced by cutting-edge streaming features including ultra-HD 4K quality, AI-powered insights, real-time stats overlays, live chats, multi-angle viewing, and voice-assisted navigation. These innovations have redefined the viewing experience, as evidenced by the biggest-ever ICC Men’s Champions Trophy 2025, the inclusive Women’s Premier League, and the record-setting TATA IPL 2025.

Beyond sports, JioHotstar has pushed the boundaries of live streaming to transform real-time events into shared cultural moments. The electrifying Coldplay Music of the Spheres concert livestream and the spiritual spectacle of Mahashivratri: The Divine Night, which connected audiences with over 20 sacred Jyotirlinga aartis across India, are prime examples of how the platform blends technology, scale, and emotion.

JioHotstar’s unprecedented landmark of 100 million subscribers is more than just a milestone—it is a reflection of India’s digital revolution, the power of storytelling, and the future of streaming.

Tags: JioStarKiran Mani

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