Mumbai: Airbnb has unveiled a new digital campaign featuring Bollywood stars Kartik Aaryan and Ananya Panday, bringing humour and heart to the brand’s “Trust the Host” philosophy through a playful, story-led film.
The video opens with Kartik Aaryan seated thoughtfully, pen in hand, reading out what sounds like an emotional note. “I’m really glad you’re here,” he says, describing the care taken to make someone feel welcome — setting up the house, stocking chocolates, lighting candles, and creating a warm, inviting atmosphere. The moment feels like a romantic confession until Ananya Panday enters the frame, overhears the monologue, and naturally assumes she is the recipient.
What follows is a series of light-hearted misunderstandings, effortless banter, and the duo’s familiar on-screen chemistry. As Kartik continues, Ananya begins to believe the gestures are meant for her and even asks, “You mean, main teri, tu mera?” — setting up what appears to be a classic Bollywood moment.
The narrative then flips with a humorous reveal. “Imma jooooking,” Kartik says, clarifying that the note, chocolates, and candles are not a romantic gesture at all, but preparations for welcoming Airbnb guests into his home as a Host. The twist reinforces the campaign’s central message: great stays are shaped by Hosts who genuinely care.
Through its warm, relatable storytelling, the campaign highlights how thoughtful hosting — from handwritten notes to small personal touches — can transform a stay into a memorable, home-like experience. By blending humour with everyday hospitality, Airbnb reinforces that when travelling, guests can simply “Trust the Host,” knowing that comfort and care are already taken care of.
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