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Home Campaigns

Malaysia Airlines unveils ‘Time for Premium Escapades’ campaign

by MN4U Bureau
August 9, 2025
in Campaigns
Reading Time: 2 mins read
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Malaysia Airlines unveils ‘Time for Premium Escapades’ campaign
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Mumbai: Malaysia Airlines has launched its Time for Premium Escapades campaign, inviting travellers to experience its award-winning Business Class with exclusive all-in return fares and signature Malaysian Hospitality. Designed for those seeking comfort, seamless connectivity, and curated inflight experiences, the campaign underscores the airline’s commitment to premium travel in the Asia Pacific region and beyond.

Dersenish Aresandiran, Chief Commercial Officer of Airlines, Malaysia Aviation Group (MAG) said, “As the national carrier with a proud legacy of connecting Malaysia to the world, we remain steadfast in our commitment to delivering a premium travel experience that is distinctly Malaysian. Through ‘Time for Premium Escapades’, we invite travellers to rediscover the comfort, care and excellence that have long made Malaysia Airlines the carrier of choice in Asia Pacific — serving as a bridge that connects communities across the region and beyond.”

Available for booking from 5 to 20 August 2025, the campaign offers special return Business Class fares starting from INR 47,999 to select destinations across Southeast Asia, ASEAN, Australia, and New Zealand for travel between 7 August 2025 and 31 May 2026. Enrich members enjoy early booking access on 5–6 August and an additional 5% savings when booking via the airline’s website or app. Members can also redeem points instantly online for flights across all 15 oneworld airlines to over 900 destinations worldwide.

The premium experience begins on the ground with priority check-in, a 50kg baggage allowance, and access to Malaysia Airlines’ Golden Lounge. Onboard, passengers are greeted with the MH Signature Drink and can enjoy the exclusive Chef-on-Call service featuring gourmet Malaysian and international dishes, including the airline’s iconic satay skewers. New menu highlights include Nasi Hujan Panas with Ayam Masak Merah, acar rampai and acar nanas.

Business Class cabins are equipped for privacy and comfort, with amenity kits from Aspinal of London, direct aisle access seating, 17.3-inch 4K screens, Bluetooth pairing, wireless charging, and complimentary unlimited Wi-Fi on select aircraft. The Airbus A330neo, serving routes such as Bali, Sydney, Melbourne, Auckland, and Tokyo-Narita, brings the latest in premium cabin design and technology.

Whether for business, leisure, or family reunions, the Time for Premium Escapades campaign reflects Malaysia Airlines’ dedication to delivering a refined travel experience that blends modern innovation with the timeless warmth of Malaysian Hospitality.

Tags: Dersenish AresandiranMalaysia AirlinesTime for Premium Escapades

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