Mumbai: Mercedes-Benz has introduced its ‘Wishbox’ financial campaign. ‘Wishbox’ offers ownership solutions tailored for its customers.
“Mercedes-Benz Financial Services has been fulfilling Indian customers’ wishes, offering innovative financial products for over a decade. This year we are introducing the popular financial solution ‘Wishbox’, offering personalised financial solutions suited for every customer’s requirement. This programme reaffirms our understanding of customer pulse, reiterating our commitment to fulfil their wish of buying a Mercedes-Benz. Wishbox introduces a host of financial solutions in addition to the existing ‘Star Agility and ‘Star Finance’ products” said Brendon Sissing, MD, CEO, Mercedes-Benz Financial Services
“Mercedes-Benz delivers world-class luxury coupled with cutting edge technology, encompassed by a unique and exclusive customer experience. We have a very exciting second half ahead, with the launch of six of our most waited models, which will elevate the Mercedes-Benz brand to even higher levels” said Lance Bennett, VP, sales and marketing, Mercedes-Benz India
- With Wishbox, Mercedes-Benz is tailoring specific financial solutions that meet the evolving consumer need, empowering them to fulfill the dreams of owning their dream Mercedes-Benz.
- Wishbox comprises three solutions: Step-Up EMI, Easy Annual Benefit and EMI Holiday: these customised solutions catering to diverse financial preferences of customer, resulting in easing off immediate cash outflow and any financial commitments
- Wishbox offers are offered in addition to the existing ‘STAR Agility’ products available in the market: STAR Agility product ensures minimal downpayment, flexible EMI and high assured buyback value
- In addition, there is Star Finance offer, available up to 7 years, with EMI starting at Rs. 60,000.
With ‘Wishbox’ Mercedes-Benz has created financial solutions for customers like ‘Step-up EMI’, ‘Lower EMI with higher annual payout’ and ‘EMI Holiday’, which offers customised financial solution to aspiring customers, based on their financial requirements and preferences. Adding to Mobility Solutions, Wishbox aims at enabling the dream of owning a Mercedes-Benz, more accessible than ever before. The initiative continues to embody Mercedes-Benz’s commitment of offering innovative and personalised ownership solutions, resonating with the aspirations of its discerning customers.
Key elements of Wishbox:
- Step-Up EMI solutions: Designed for customers seeking lower initial financial commitment, wanting an upgrade or trade-in, this option offers low monthly payments with gradual increases year-on-year, culminating in a balloon payment at the end. Ideal for salaried professionals and individuals looking to upgrade or trade-in their vehicles. Step-Up EMI starts at Rs. 39,000
- Easy Annual Benefit: Tailored for those customers preferring larger one-time annual payments, but comfortable with lower monthly EMIs only. It suits salaried professionals anticipating annual bonuses or similar financial arrangements. EMI starts at Rs. 60,000
- EMI Holiday: Mercedes-Benz is offering a zero to minimal EMI option for the first three months after purchase. This offer is particularly beneficial for prospective buyers looking to manage initial expenses effectively. EMI from the fourth month starts at Rs. 57,000. There is a ‘Star Agility Plus’ product from Mercedes-Benz Financial Services:
Mercedes-Benz Star Agility+ offers a comprehensive package it offers customers said the company. Unlike any other traditional finance products, Star Agility+ comprises service packages, assured buyback value, extended warranty, and 40% lower monthly commitments.
The product is curated to offer peace of mind throughout customers’ entire ownership experience added the company. At the end of the tenure, customer can opt for three options: either upgrade, retain the vehicle by refinancing or payout the buyback value and lastly, return the Mercedes-Benz, offering complete freedom of ownership. Whichever option the customer chooses at the end of the contract, the vehicles’ value will match the outstanding balance explains the company.
