Bengaluru: MoEngage, the customer engagement platform for consumer brands, has secured an additional $180 million as part of its Series F round, taking the total raise to $280 million following the $100 million secured in November 2025. The latest funding was led by new investors ChrysCapital and Dragon Funds, alongside Schroders Capital, with continued participation from TR Capital and B Capital.
The capital will be used to accelerate innovation for MoEngage’s Merlin AI suite, scale go-to-market teams in North America and EMEA, and explore strategic acquisitions to extend platform capabilities and global reach. Alongside growth investments, MoEngage completed its second employee tender offer totaling approximately $15 million, benefiting 259 current and former employees. Select secondary transactions allowed early investors, including Eight Roads Ventures, Helion Venture Partners, Z47, and Ventureast, to realise returns.
“At MoEngage, we believe our success is a collective effort, built on a culture of ownership and innovation. It is vital that we recognize the people who brought us to this stage,” said Raviteja Dodda, CEO & Co-founder, MoEngage. “This liquidity program reflects that commitment by ensuring that the builders of MoEngage, our employees, and early investors have the opportunity to directly share in the milestones we achieve together. We are grateful for the partnership of ChrysCapital, Dragon Funds, Schroders Capital, TR Capital, and B Capital as we continue to scale globally.”
Building on its leadership in customer engagement for marketers, MoEngage is expanding its platform for product teams with MoEngage Analytics and MoEngage Inform. MoEngage Inform streamlines transactional messaging such as OTPs, account updates, and service notifications through a single API across messaging channels, while MoEngage Analytics bridges behavioral insights with actionable engagement to drive retention and lifetime value.
“Customer engagement has never belonged to just one team. Customers move through many moments, and those moments should feel connected and supportive,” added Dodda. “When product, engineering, and marketing work from the same data and tools, they can show up more naturally for their audiences. That’s the experience we want to help companies deliver so they can grow their brands.”
“At Zeta, we are building the modern banking stack for the world’s leading financial institutions. As a data-driven company, we rely on deep customer insights to drive our product strategy,” said Bhavin Turakhia, Co-founder & CEO, Zeta. “MoEngage Analytics has helped us optimize critical journeys like onboarding, activation, and cross-sell, while their messaging capabilities allow us to instantly nudge customers. Effectively bridging the gap between insight and action. As a user of the product, I am impressed by the constant innovation. Additionally, MoEngage Inform has become essential for powering our mission-critical communications, delivering account and transaction updates with high reliability and speed.”
“MoEngage Inform has become a core part of how we run our e-commerce experience at Loblaw across our lines of business,” said Charu Pujari, SVP, AI and Engineering at Loblaw Digital. “It keeps customers updated on their delivery and pickup orders with the speed and reliability they expect, which has made a meaningful difference in how engaged and confident they feel throughout the process.”
Rishabh Iyer, Vice President at ChrysCapital, said, “ChrysCapital is excited to partner with MoEngage for its next phase of AI-led growth. This investment aligns with our strategy to back technology platforms, built in India for global enterprises, leveraging deep talent, capital efficiency, and a sophisticated understanding of enterprise needs. We are impressed by MoEngage’s disciplined operating model, sustained US execution, and broad product capabilities. We look forward to helping the team become the world’s leading marketing technology platform.”
Ridhi Chaudhary, CIO of Dragon Funds, added, “We are pleased to partner with MoEngage, impressed by its strong management, continuous product innovation, and durable growth. We believe MoEngage’s best-in-class product and AI capabilities position it well to lead the martech category.”
Aakash Tulsani, Managing Director at Dragon Funds, said, “MoEngage sets the bar for innovation by leveraging AI on first-party data, making it essential for marketers. It is a privilege to partner with MoEngage again, having invested previously.”
Avendus Capital acted as the exclusive financial advisor to the company and its shareholders.
