MUMBAI: MrMed, an online super-speciality pharmacy, has launched its first-ever advertising campaign. The aim is to reassure consumers about being able to get the right medicines without worrying about high cost. The message is ‘Sahi Dawa, Sahi Daam, aur Sahi Samay par’ – the right medicine, at the right price, and at the right time. The campaign is being launched on various social media and digital platforms.
In partnership with Filmy Fiction, MrMed has created a digital film that aims to highlight the platform’s vreach, even to the most remote areas, and offers up to 85% off on speciality medications. The ad aims to reassure customers about both their health and finances, emphasizing the ease of accessing speciality medicines through MrMed.
Devashish Singh, co-founder of MrMed said, “This video is rooted in the real-life experiences of our customers, who are not only loyal to MrMed but have expressed gratitude for making super-speciality medicines available nationwide. They are more than customers; they are our advocates, reinforcing our commitment to support them.”
Prasun Jindal, Director at Filmy Fiction said, “Our goal with the MrMed.in ad was to transform authentic customer experiences into a story everyone can connect with. It’s not merely about promoting a brand; it’s about portraying the deep connections it has built, making it a symbol of support and unity.”
