Mumbai: Multi-lingual digital news platform, News18.Com languages, has led from the front by garnering the highest number of unique visitors on Mobile Metrix (Web only) as per the August 2019 ComScore report. News18 Languages, referred to as News18 India in the ComScore report, leads other publishers of non-English content on Mobile Web with a 66.56 million unique viewers with its nearest competitors TOI Vernacular and AajTak figuring at 59.98 and 55.71 respectively (sourced from custom list of News/Information publishers).
With a reach across 20 states, 11 languages and 3 platforms, News18 Languages was also the fastest-growing in its category with an astounding 46% M-o-M growth in UVs as per the ComScore Mobile Metrix July-August 2019 report.
Puneet Singhvi, President – Digital and Corporate Strategy, Network 18 said, “With the biggest coverage across languages and geography amongst publishers, News18 has been growing strongly and has achieved leadership in a short span. Our integrated newsroom, set up alongside our News18 TV news network, gives us the local coverage reach that’s critical for growth in the vernacular space. Being an authority/market leader makes us an automatic choice for following news across the spectrum. News18 languages has consistently recorded a rise in viewership, unique visitors and engagement since inception.”
Network18 Digital houses assets such as Moneycontrol, Firstpost, and News18 and is constantly seeding new ideas to be the dominant force in the digital space. It caters to all sections of society, especially to the digital-savvy consumer, the millennials and Generation Z users who access and consume content on the go.
