New Delhi: In a strategic move that underscores its growth ambitions, Qubo, a smart devices brand, has announced the appointment of Nikhil Sareen as Co-founder. The addition marks a significant milestone as Qubo strengthens its leadership team to steer its next phase of expansion across smart security, mobility, and connected living solutions.
With over 15 years of experience in entrepreneurship, e-commerce, and brand building, Nikhil Sareen is recognized for his role in scaling digital-native consumer brands and executing global strategies with precision. He is best known for transforming Strauss Sport into a leading name in the Indian sporting goods industry and for his instrumental leadership at Vahdam India, where he served as Chief Business Officer. At Vahdam, he was pivotal in spearheading international market expansion and building a globally resonant Indian brand.
Nikhil also co-founded Schoolkart.com, an early-stage edtech e-commerce platform, which showcased his ability to identify niche consumer needs and build targeted solutions—an entrepreneurial instinct that aligns with Qubo’s mission to create future-ready, consumer-focused smart technology.
“I am thrilled to join Qubo at a time when it’s reimagining smart living in India,” said Nikhil Sareen. “The brand’s deep focus on innovation and its tech-first approach truly set it apart. I look forward to contributing to its strategic growth, expanding the portfolio, and unlocking new opportunities.”
“We welcome Nikhil Sareen as the co–founder,” said Nikhil Rajpal, Founder & CEO, Qubo. “His expertise in building and scaling innovative brands positions him as a valuable partner in advancing Qubo’s mission to elevate its connected living platform.”
An alumnus of the Indian School of Business (ISB), Hyderabad, Sareen brings both academic depth and hands-on expertise to Qubo, further reinforcing its vision of becoming a world-class, Made-in-India smart tech brand. His appointment is expected to accelerate Qubo’s innovation roadmap, build stronger consumer relationships, and forge impactful global partnerships.
As Qubo continues its journey to transform everyday living through intelligent, user-centric devices, this leadership enhancement affirms its commitment to pushing the boundaries of technology, accessibility, and innovation in India’s rapidly evolving smart device ecosystem.
