Mumbai: NIVEA has expanded its underarm care portfolio with the launch of NIVEA Derma Control, a new range formulated with advanced skincare ingredients such as Pure Hyaluronic Acid, Vitamin C and Pro Vitamin B5. The launch is supported by a new brand film featuring global ambassador Taapsee Pannu, spotlighting the importance of expert care for delicate underarm skin.
Having led the underarm skincare conversation in India for over five years, NIVEA’s latest innovation aims to move beyond basic odour protection to address concerns such as irritation, friction and uneven skin tone—issues commonly associated with shaving and waxing. The Derma Control range integrates skincare-grade ingredients into roll-ons and aerosol sprays specifically designed for sensitive underarm skin.
The portfolio debuts in two variants: NIVEA Derma Control Eventone, formulated to promote visibly brighter and smoother underarms, and NIVEA Derma Control Defend, designed to provide gentle defence against daily irritation. Both variants are available in 50ml roll-ons and 150ml sprays, offering up to 72-hour odour protection through alcohol-free, skin-friendly formulations.
The accompanying campaign film featuring Taapsee Pannu opens a candid conversation around underarm care, emphasising that healthy-looking underarms require more than cosmetic coverage—they demand targeted skincare solutions.
Speaking about the new launch, Geetika Mehta, Managing Director, NIVEA India, said, “NIVEA has been championing underarm skincare for years now, because we firmly believe that underarm skin deserves the same attention and expertise as any other part of your skin. Consumers today are more informed and increasingly conscious about what they put on their skin- seeking products that deliver meaningful care alongside effective protection. With NIVEA Derma Control, we are proud to bring skincare-grade ingredients into the deodorant category, offering a range that delivers visible, meaningful results.”
Taapsee Pannu, Global Brand Ambassador, NIVEA India, commented on the launch: “I’m particular about what goes on my skin, and underarms are no exception. Between shoots and events, they’re constantly exposed to friction and irritation from waxing and shaving and they deserve real care, not just coverage. NIVEA Derma Control brings genuine skincare benefits with ingredients like Pure Hyaluronic Acid and Vitamin C that actually make a visible difference. This range is the best care your underarm deserves!”
The NIVEA Derma Control range is now available at leading retail outlets and e-commerce platforms across India. The roll-ons (50ml) are priced at INR 249, while the sprays (150ml) are available at INR 299.
