Bajaj has partnered with Ogilvy India and social media content creators to launch the #CreatorsOfThrill campaign.
Conceptualized by Ogilvy’s Content Force, the campaign introduces the Pulsar N160’s thrill through a take on genres like graffiti, photography, and music.
According to the brand, Pulsar N160 is a baton of inspiration, which can be passed on from one creator to another as they publish their content, showing off their version of thrill amplified through a unique take. As the campaign concludes, the creators will then pass on the baton to the audience asking them to create their own thrill.
View the film here:
