One Friday, a kids’ wear brand, has roped in film actor Neha Dhupia, as its first-ever brand ambassador. The brand hopes that its association with the actor will encourage mothers to make conscious clothing choices for their children.
The actor has been an active part of the One Friday journey since its inception. She loves to dress her own kids in clothes made by One Friday and has been gifting her girlfriends the cutest accessories and apparel from One Friday as a token of her love and appreciation.
Meet Sawhney, Founder added, “Getting Neha onboard as One Friday’s brand ambassador felt like a natural choice as her parenting style aligns with the brand’s values.”
Speaking on the association, Neha said, “I want my kids’ wardrobe to be authentic, thoughtful, and fun. I am always looking out for brands that pique children’s imagination and bring out their individuality. In fact, I clearly remember when the first set of products from One Friday arrived for both my kids – I fell in love. I became a fan of the brand and have never looked back since. Honestly it feels like the universe conspired to have me be associated with them, as their brand ambassador. One Friday has literally sorted my kids’ wardrobe with their absolute versatile range of products from comfortable loungewear, party wear, winter wear and accessories! I love that the brand is created and made to feel like a step into a children’s creative mind and its fantasies. We have lots of exciting things planned together so stay tuned!”
