Mirinda unveils ‘Smile Please’ global platform with bold new visual identity
Delhi: Mirinda has launched its new global brand platform, ‘Smile Please’, alongside a refreshed visual identity aimed at inspiring joy, ...
Confiance Communications wins Strategic Communications Mandate for Libertario Coffee India
New Delhi: Confiance Communications has been appointed as the Strategic Communications partner for Libertario Coffee India, a globally rooted specialty ...
Omnicom’s Q1 revenue surges to $6.2 billion on IPG integration, margins stay flat
Mumbai: Omnicom Group reported a strong start to the year, with first-quarter revenue rising sharply following the inclusion of Interpublic ...
Havells India and WPP Media launch ‘Havells mYOUsic’ to nurture grassroots musical talent across India
Mumbai: Havells India Ltd., in collaboration with WPP Media, has launched Havells mYOUsic, a long-term talent development initiative aimed at ...
Adobe completes Semrush acquisition to strengthen AI-driven brand discovery capabilities
San Jose: Adobe has finalised its acquisition of Semrush Holdings, Inc., marking a strategic move to strengthen its position in ...
Bajaj General Insurance elevates Monica Dubey to Lead Corporate Communications
Mumbai: Bajaj General Insurance has appointed Monica Dubey as Vice President – Head of Corporate Communications, reinforcing its focus on ...
The Meta Influencer Revolution: What Brands Can Learn from AI
The influencer economy isn’t evolving. It’s being rebuilt. For years, brands have relied on human influencers to drive awareness, relatability, ...
73% of Power Partners exceed ROI expectations, far ahead of 22% of peers: Report
San Jose: The CMO Council, in partnership with WongDoody, has released its latest global research report, “Marketing’s Power Partners: AI and ...
Affluent India spends ₹2 lakh on dining annually; travel leads discretionary wallet: Visa report
Mumbai: Visa has released its latest Visa Consulting and Analytics (VCA) Whitepaper, India’s Affluent Economy 2025–2026, highlighting a significant shift ...
DOMS’ growth strategy blends accessibility and premium positioning to strengthen market presence across segments: Saumitra Prasad
Medianews4u.com caught up with Saumitra Prasad, Chief Marketing Officer, DOMS Industries. With over 20 years of experience across leading consumer ...
