Mumbai: The toys are back! Everyone’s favorite playtime friends return for an all-new adventure as Disney and Pixar’s highly anticipated film, Toy Story 5, gallops into theaters on June 19. Disney Consumer Products India is marking this moment with a new merchandise slate spanning apparel, accessories, stationery and collectibles, developed through collaborations with partners across categories.
Fans can gear up for Toy Story-inspired launches that celebrate imaginative play and spotlight the film’s “toy meets tech” theme. Featuring beloved favourites like Woody, Buzz Lightyear, and Jessie alongside exciting newcomers like Lilypad and Smarty Pants, brands including Max Fashion, Myntra’s House of Brands, MINISO, Belkin, Bewakoof, Bicycle Cards, LEGO and Skillmatics’ have something in store for everyone.
“The Toy Story franchise has special resonance across generations, grounded in its timeless themes of imagination and friendship. As Toy Story 5 opens a new chapter, this is an exciting moment to introduce a range of products that gives fans new ways to reconnect with the characters they love,” said Tan Wee, Executive Director, Brand Commercialization.
Max Fashion unveiled an expansive collection for infants, kids and teens with coordinated sets, playful prints and everyday essentials, combining themes of friendship and adventure into everyday wear.
On the e-commerce front, Myntra’s House of Brands brings iconic moments and fan-favourites to life through a vibrant range of kids and adult apparel. Napchief and Wear Your Mind deliver kidswear with their own creative flair, while Bewakoof’s character-inspired graphic tees add to the fun for young adults.
Belkin’s special edition iPad case inspired by Lilypad, the high-tech frog-shaped smart tablet character from Toy Story 5, blends device protection with playful character-inspired features. While plush collectibles and character-themed accessories from MINISO are sure to delight young fans.
LEGO brings Wild West-style adventures right into your home for ages 4+ while Skillmatics’ art kit lets young fans draw out their own adventures. Inspired by the beloved franchise, Bicycle Cards launched a collectible playing card deck.
Get ready for a rootin’ tootin’ new adventure as Disney and Pixar’s Toy Story 5 is now in theatres.
-Based on Press Release
