The evolution of filmmaking towards driving purposeful narratives for Brands
Brands are transitioning from lengthy explainer narratives to shorter, non-intrusive advertising formats to align with the changing patterns of consumer ...
Thums Up’s campaign to take winners to the West Indies for the ICC T20 Men’s Cricket World Cup
Mumbai: Coca-Cola brand Thums Up has launched Toofan: the Thums up branded exclusive chartered plane. This is a part of ...
Media has to ensure that all constituents are engaged, informed of all facets of events, ideologies honestly, without bias: MK Anand
Mumbai: Times Network MD, CEO MK Anand delivering the welcome address at the Times Now Summit 2024 said that the ...
News18 Indian Languages dominate digital space, beat TOI Vernacular
New Delhi | March 27, 2024: According to the latest Comscore data, News18 Indian Languages cluster has beaten Times of ...
Zeno Health awards its PR and Social Media mandate to K2 Communications
The leading omni-channel platform, Zeno Health, has appointed K2 Communications Pvt. Ltd. as its integrated communication partner. The legacy firm ...
NueGo collaborates with Bollywood’s ‘CREW,’ featuring Kareena Kapoor, Kriti Sanon, and Tabu
GreenCell Mobility’s NueGo has announced its partnership with the highly anticipated Bollywood film "CREW” starring Kareena Kapoor, Tabu and Kriti ...
Kartik Patiar named new National Head of Online, Media & Entertainment Vertical for ShareChat and Moj
Social media company Mohalla Tech has announced the appointment of Kartik Patiar as the Senior Director leading the Online and ...
Eurogrip Tyres’ campaign during the IPL focusses on its grip to enhance rider confidence
Chennai: Eurogrip Tyres, a two & three-wheeler tyre brand, has launched a brand campaign focussing on the grip of Eurogrip ...
eClerx names Karolina Kocalevski as Global Chief Marketing Officer
eClerx Services Ltd (eClerx) has appointed of Karolina Kocalevski as its new Global Chief Marketing Officer. In her role, Karolina ...
Star Sports brings together the cricketing universe with content creators through the Star Creator’s Network
Mumbai: Star Sports, the official broadcaster of the Twenty20 cricket league Tata IPL 2024, is launching a first-of-its-kind initiative in ...
