“From Baahubali to Bots: Will Indian Cinema Lead the World’s AI Content Revolution?”
In 2015, S.S. Rajamouli spent approximately ₹250 crore to create visual effects sequences in Baahubali: The Beginning that Hollywood studios ...
Titus Upputuru’s cult short film ‘Parcel’ returns to theatres, draws ticketed audience in Mumbai
Mumbai: Acclaimed filmmaker Titus Upputuru’s celebrated short film Parcel returned to the big screen over the weekend with a successful ...
Centerfruit revives iconic ‘Kaisi Jeebh Laplapayee’ platform with new humour-led campaign
Mumbai: Centerfruit, from the house of Perfetti Van Melle India, has launched a new campaign under its iconic “Kaisi Jeebh ...
Storytelling-led campaigns: How real estate brands are redefining property marketing in India
The Indian real estate sector is not just evolving in what it builds it is fundamentally transforming how it communicates. ...
Assam Tribune’s ‘Not for Sale’ front-page ad sparks debate amid financial challenges
Guwahati: One of Northeast India's most respected newspaper institutions, The Assam Tribune, has found itself at the centre of intense ...
Sayaji Kolhapur appoints Nandan Singh as Director of Operations
Kolhapur: Sayaji Kolhapur has announced the appointment of hospitality veteran Nandan Singh as its new Director of Operations, reinforcing the ...
JioHotstar’s Tadka leads micro-drama reach with 7.88 mn unique viewers in May 2026: COTT
Mumbai: India’s fast-emerging micro-drama category has moved beyond experimentation to become an increasingly habitual content format, with JioHotstar’s Tadka emerging ...
Flipkart Group launches Meta Affiliate Partnership to accelerate creator-led commerce in India
Mumbai: Flipkart Group, India’s homegrown e-commerce marketplace, through Flipkart and Myntra, has announced its partnership with Meta as an affiliate ...
FIFA rights strengthen strategy, but monetisation questions remain for Zee
In the highly competitive world of sports broadcasting, the most interesting deals are often the ones nobody else wants. When ...
MBG Card launches nationwide digital campaign with Pankaj Tripathi as Brand Ambassador
Mumbai: MBG Card, a digital marketing automation platform, has unveiled a nationwide digital campaign featuring acclaimed actor Pankaj Tripathi as ...
