Publicis Media launches Spark Foundry India, appoints Niti Kumar as CEO
Mumbai: Publicis Media India, part of Publicis Groupe, has announced the launch of Spark Foundry India, a full-funnel media agency ...
What Brands Need to Build to Stay Competitive in a Low-Attention Market
We live in an age where attention is the most expensive currency. Scroll speeds are faster, brand loyalties are fleeting, ...
People now buy the story behind a product—experiences and narratives matter as much as taste: Vidur Kataria, MasterChow
MasterChow is a fast-growing Indian brand offering ready-to-cook Chinese and Asian food. Launched in 2020 by Vidur Kataria in New ...
Sudeep Kumar elevated as Vice President – Media Solutions at The Mathrubhumi Printing and Publishing
Mumbai: The Mathrubhumi Printing and Publishing Co. Ltd. has appointed Sudeep Kumar as Vice President – Media Solutions. In his ...
Sun TV Network logs 30% Q2 revenue jump, cricket assets drive growth
Chennai: Sun TV Network reported a robust rise in revenues for the September quarter of FY26, powered largely by its ...
MYK LATICRETE wraps up timely election-themed ad as Bihar poll cycle concludes
Mumbai: As Bihar’s election results were declared, MYK LATICRETE concluded a timely election-themed TV commercial (TVC) that tapped into the ...
SINGER India spotlights Meena’s inspiring journey through its “Ek Nayi Pehchaan” Women Empowerment programme
Mumbai: SINGER India has unveiled the inspiring story of Meena from Gurgaon (NCR), a shining example of how skill development ...
FundsIndia launches digital campaign #SmartParentMove to promote early financial planning for Children
Mumbai: FundsIndia, an online investment platform, has launched a new digital campaign titled #SmartParentMove on the occasion of Children’s Day, ...
Athiva Hotels & Resorts unveils ‘Joy Is On The House’ campaign crafted by AlterType
Mumbai: AlterType, an independent creative company and the lead creative agency on record (AOR) for Chalet Hotels’ newly launched premium ...
Dhara ‘Mann Ka Khao’ Campaign Serves Joy Across Prime-Time TV Through In-Content Advertising
Mumbai: Dhara Edible Oils’ latest campaign, ‘Mann Ka Khao’, is capturing audience attention across India through a strategic blend of ...
