In 2021, we want to continue to help align our internal teams to the new ‘normal’ while adhering to the safety norms: Pradeep Dwivedi
In 2021, we want to continue to help align our internal teams to the new ‘normal’ while adhering to the ...
TAM AdEx: Ad Volumes of Retail sector on Television plunged by 35% in Y 2020 over Y 2018
Recently TAM shared its report on Advertising by the sector: Retail. The report was divided into two parts, the 1st ...
Discovery announces content line up across genres including wildlife, lifestyle, auto for February 2021
Mumbai: Discovery Communications India enters the month of February with a bang as it launches exciting new shows across channels. Discovery, ...
Bolo Indya launches #DesiRomance campaign to celebrate Indian Love, this Valentine’s Day
New Delhi: With Valentine’s Day just around the corner, the homegrown passion economy drove short video platform, Bolo Indya to ...
Creating Next-gen Stores for the “revenge-spending” Phase
The retail industry is going through a transformational period that has many scaling back physical operations, and many malls having ...
Understanding a Startups’ Rationale to Implement ROI based Communications Campaigns
Start-ups across sectors have been leveraging technology in a bid to onboard clients and expand across geographies. Be it in ...
Budget 2021 stresses on Atmanirbhar Bharat
The Union Budget coming in the wake of COVID 19 has been given thumbs up by the industry. There is ...
Packaging done just right!: Amit Shah, Jt. President & CMO, UFlex
Packaging done just right! Amit Shah, Jt. President & Chief Marketing Officer (Flexible Packaging Business) UFlex. After impact-driven efforts by ...
New age tech such as Artificial intelligence and Big data is set to become the order of the day: Deepak Bansal
New age tech such as Artificial intelligence and Big data is set to become the order of the day Deepak ...
Masai School Launches Its First Digital Ad Campaign- “Career Hai, Compromise Nahi”
Bengaluru: Masai School, India’s first career-focused alternative education start-up, launches its first-ever digital ad campaign, “Career Hai, Compromise Nahi”. True ...
