GroupM launches its influencer marketing solution INCA In Asia Pacific region
GroupM, WPP’s media investment management group, today announced the Asia Pacific rollout of its influencer marketing solution, INCA. Leveraging GroupM’s ...
Zing, &TV and Living Foodz to be available as digital-only channels on ZEE5 in UK
Mumbai: In a move to cater to its audiences in the UK who increasingly want more control over how, when and ...
Hotstar registers 18.6 million concurrent viewers in the VIVO IPL 2019 final
Mumbai: Hotstar, India’s largest premium streaming platform, set a new global benchmark on 12th May 2019 when it registered an unprecedented reach ...
5 native advertising trends that will dominate India’s advertising industry: Sandeep Balani, Outbrain India
Brands in India are changing the way they advertise - and for good reason. Consumers have changed the way they ...
Tangrams announces the 2019 Tangrams Strategy & Effectiveness Awards jury
Tangrams Strategy and Effectiveness Awards @ Spikes has today announced the full jury line-up across five award types including Effectiveness, ...
News18.com launches first-ever brand campaign to promote its multilingual sites
Mumbai: News18.com, India’s pre-eminent news portal, has launched their first-ever brand campaign, that highlights their motto of offering a comprehensive ...
Ravi Rao named CEO of Groupm MENA as Filip Jabbour Steps Down
Dubai: GroupM, WPP’s world-leading media investment group, today named Ravi Rao CEO at GroupM MENA (Middle East North Africa). Previously, ...
Vidgyor’s Live TV Mid-roll Ad-Technology enables new revenue for TV Broadcasters & OTT Platforms
Bengaluru: Vidgyor started in 2014 by core team of video technology experts who worked at MNC like Yahoo!, STMicroelectronics developed ...
Veteran adman N Padmakumar brings his real-life advertising experiences with MX Original Series Thinkistan
Mumbai: Nitesh Tiwari, R. Balki& Ram Madhvani – advertising creatives are making it big in all spheres of the film industry ...
Dineout’s IPL 2019 ‘Predict & Win’ campaign receives 42 lakh predictions with over 94% success rate
New Delhi: Dineout, India’s leading dining out and restaurant tech Solutions Company, today successfully concluded its IPL 2019 campaign – ...
