Arvind R P steps down as CBO of McDonald’s India after seven-year stint
Mumbai: Arvind R P has stepped down from his role as Chief Business Officer (CBO) at McDonald’s India and is ...
Motorola India’s new campaign promotes its Smartphone with Exclusive Signature Club Privileges
MUMBAI: Motorola India has launched 'The Signature Surprise,' a campaign film conceptualized and created by Schbang, introducing Motorola Signature, India's ...
The Rise of Contextual Creativity: How AI is Transforming Marketing: Adaptive Campaigns for Today’s Fast-Changing Audiences
Creativity has always been shaped by the world around it, yet today that world changes faster than any marketer can ...
0101.Today names Nitika Khanna as Director – Martech
Mumbai: 0101.Today, a data-driven conversion specialist focused on helping enterprises drive growth through the integration of data, media, communication and ...
Marketing a premium hospitality brand in India requires balancing perception, experience, and credibility: Francesca Smith, Milagro
Francesca Smith is the Founder of Milagro. She is is a foreign national running a premium restaurant brand in India. ...
Havas’ Maison BETC acquires Eyesight to strengthen luxury event and fashion show expertise
Mumbai: Havas has announced the acquisition of independent event production agency Eyesight by Maison BETC, the global luxury-focused network of ...
As more women enter strategic roles, conversations are becoming more consumer-sensitive and future-facing: Joita Sen, Senco Gold & Diamonds
This Women’s Day, Senco Gold & Diamonds presented Shape of You, a campaign that celebrates women who define their own ...
Women want comfort, fit and confidence, not just aspirational imagery in intimatewear marketing: Pooja Merani, Wacoal India
On the occasion of International Women’s Day, Medianews4.com shines a spotlight on Pooja Merani, COO Wacoal India, and her role ...
Cannes Lions to honour Susan Credle with Lifetime Achievement Award ‘Lion of St Mark’
Mumbai: The Cannes Lions International Festival of Creativity has announced that it will honour Susan Credle with the Lion of ...
Association of Indian Magazines welcomes Supreme Court decision on Fact Check Unit case
New Delhi: The Association of Indian Magazines (AIM) has welcomed the decision of the Supreme Court of India to decline ...
