New Delhi: Public broadcaster Prasar Bharati has officially announced the subscription pricing for its ambitious WAVES OTT platform, introducing three ...

Mumbai: The Indian Digital Media Industry Foundation (IDMIF), a subsidiary of the Indian Broadcasting & Digital Foundation (IBDF), has announced ...

Mumbai: The Broadcast Audience Research Council (BARC) India has announced the appointment of Gaurav Banerjee, Managing Director & Chief Executive ...

New Delhi: In a significant development for India’s digital advertising landscape, the Competition Commission of India (CCI) has ordered a ...

Mumbai: Zee Studios, the movies business vertical of ZEE Entertainment Enterprises Ltd. (ZEE), has once again brought pride to the ...

Mumbai: Wendy’s India has hit the big 5, and she’s celebrating like only she can — with unapologetic sass, flame-grilled ...

New Delhi: Niva Bupa Health Insurance marked Friendship Day with a unique, purpose-led gesture, celebrating camaraderie within the health insurance ...

As media and marketing continue to evolve, one powerful intersection is emerging: AI and performance marketing. BrandBooster.ai is leading this ...

New Delhi: Komerz India has announced the appointment of Amarendra Singh as its Chief Marketing Officer. With a robust two-decade-long ...

Pune: Bajaj Auto Ltd., has unveiled a powerful new campaign for its iconic Pulsar range, built around the rallying cry: ...