HerKey unveils BEE to help brands connect with India’s Fastest-Growing Workforce: Women
Bengaluru: HerKey, an AI-powered career engagement platform for women, has announced the launch of BEE (Brand Engage Experience) — a ...
FloraSoul appoints Team Pumpkin as Social Media Agency
New Delhi: FloraSoul, the luxury Ayurvedic skincare brand known for its blend of ancient wisdom and modern science, has appointed ...
Rashmika Mandanna joins Crocs as Brand Ambassador for India
Delhi: Crocs has announced the onboarding of Indian cinema star Rashmika Mandanna as its new global ambassador from India. Known ...
Lenovo India and Leo launch ‘Gamers on Duty’ campaign to target campers and drive laptop upgrades
Mumbai: Lenovo India, in collaboration with Intel and creative agency Leo, has rolled out its newest campaign titled Gamers on ...
Pepsi® unveils new Global Female Football Ambassadors ahead of a landmark summer of sport
Mumbai: Pepsi® has announced the addition of four global football stars to its ever-growing roster of female ambassadors, reinforcing its ...
India’s Sports Industry set to hit $130 billion by 2030, driven by Digital, Gen Z, and Govt Push: report
New Delhi: India's booming sports sector is on the fast track to becoming a global powerhouse, with market value projected ...
ShelfRadar.ai launches AI Ad Copilot for Quick Commerce Brands at Happy Llama Conference
Bangalore: Punt Partners officially announced the launch of ShelfRadar.ai, an AI-powered advertising copilot built specifically to help brands optimize their ...
Howden India names Mandira Gupta Managing Director & Head of M&A for IMEA
Mumbai: Howden India has announced the appointment of Mandira Gupta as Managing Director & Head of M&A, IMEA. Based in ...
Stop Selling, Start Branding: The Path to Premium and Profit
If you manufacture a commodity product, chances are you have felt this frustration before. You have built a strong distribution ...
Advertising Veteran Tapas Gupta marks 50 years in the industry
New Delhi: In a never-before-like candid interview, seasoned celebrity anchor & journalist Preeti Hoon indulges BEI Confluence’s Chairman & Managing ...
