WPP Cuts Global Ad Forecast for 2025 to 6%; India Becomes a Bright Spot at 8.4%
WPP Media has lowered its global advertising growth forecast for 2025 to 6.0%, revising down from its earlier projection of ...
Cipla Health unveils new ‘Fast Aid Expert’ Campaign for Cipladine with Neena Gupta as Brand Ambassador
Mumbai: Cipla Health has announced the launch of its latest campaign titled “Cipladine – Aapka Fast Aid Expert”, featuring veteran ...
Rohit Talwar moves on from Castrol India as VP and Head of Marketing
Mumbai: Rohit Talwar, Vice President and Head of Marketing at Castrol India, has announced his decision to step down from ...
Lifestyle unveils Mega End of Season Sale with Tamannaah Bhatia as Campaign Face
Hyderabad: Lifestyle has officially launched its highly anticipated End of Season Sale (EOSS), offering up to 50% off across a ...
How AI Handles Product Discovery, Upselling, and Cart Recovery Inside One Conversation Thread
Nowadays, consumers want more than ease of use—relevance, personalization, and timeliness at every touchpoint. All this can be achieved through ...
Indian Men’s Wear Labels are Turning Retail Challenges into Brand Loyalty Opportunities
India’s menswear segment is undergoing a quiet but powerful transformation. Once seen as a largely utilitarian category driven by price, ...
Pulp Strategy leads AI SEO Shift with launch of NeuroRank Solution
New Delhi: Pulp Strategy, a full-stack digital agency, has announced the launch of NeuroRank, the country’s first dedicated Large Language ...
The industry can’t keep serving recycled formulas and expect excitement: Dhruvin Shah, JOJO
Launched in October 2023 under the MCOM18 umbrella, JOJO is Gujarat’s first dedicated OTT platform, designed to transform the regional ...
Manorama News Unveils Bold New Brand Identity: “Neril Kaanam” Campaign Gains Momentum Across All Platforms
Kerala: Manorama News, Kerala's most trusted Malayalam news source, has announced the continued success of its strategic brand evolution, marked ...
Ravi Krishnan launches Abler Sports & Entertainment to redefine the Global Sportainment Landscape
Mumbai: Sports marketing pioneer and entrepreneur Ravi Krishnan today announced the launch of Abler Sports & Entertainment (ASE, pronounced ‘ACE’) ...
