India’s Audience-Metering Wake-up Call: Balancing Innovation, Privacy & Credibility
India’s media ecosystem stands at a transformative precipice. The Ministry of Information & Broadcasting’s landmark move to open audience ratings ...
In recent years, IPRS has experienced significant and diverse membership growth: Rakesh Nigam
This World Music Day 21 June, The Indian Performing Right Society Ltd. (IPRS) is amplifying the conversation around creator rights, ...
Seeding the Future: How Mandeep and Karan are Turning IAMGAME into India’s Sports Catalyst
India’s sports economy is on the cusp of explosive growth, with projections placing its value at $100 billion by 2027. ...
Fire Nahi Full On Wildfire! Pushpa 2: The Rule Premieres on &pictures on 6th July
Mumbai: Fire Nahi, Wildfire Hai! He rose from dust with nothing to his name, fought his way up one battle ...
Zee Action Brings A Blockbuster Toofani Ride With The World Television Premiere Of Night Drive On Tuesday, 8th July At 7:30 pm
Mumbai: Zee Action, your go-to destination for adrenaline-pumping action, is all set to take you on a suspenseful journey with ...
Vummidi Bangaru Jewellers partners with Ignition by Shiv Nadar Foundation in Chennai
Chennai: Vummidi Bangaru Jewellers (VBJ Since 1900), India’s most trusted heirloom jewellery brand, has partnered with Ignition presented by Shiv ...
Zee Tamil celebrates Social Media Day with a first-of-its-kind AI Video featuring fan-favourite characters
Chennai: Zee Tamil, one of the most beloved channels among Tamil audiences across the globe, has released a cute and ...
Zee Tamil launches a Multi-Generational Drama – Varisu
Chennai: Zee Tamil has reimagined the afternoon television experience with the launch of its new multi-generational family drama, Varisu. Premiering ...
Goibibo and TrueFan AI launch hyper-personalized campaign featuring Rishabh Pant to engage Indian travelers
Gurugram: Goibibo has launched a cutting-edge, AI-driven video campaign in partnership with TrueFan AI. The campaign features brand ambassador and ...
La Pink x Parineeti Chopra: A Gentle Revolution in Beauty
In a world saturated with loud, high-gloss beauty campaigns, La Pink’s latest collaboration with actor and clean beauty advocate Parineeti ...
