PNB MetLife, a life insurance company, has appointed Sourabh Lohtia as Head of Marketing, effective May 1, 2023.
In this role, Lohtia will be responsible for all aspects of marketing at PNB MetLife, including Brand and Channel Marketing, Customer Lifecycle Management, Product Marketing, and Digital Marketing. Additionally, he will spearhead PNB MetLife’s digital business growth through the company’s website.
With nearly 20 years of experience in the life insurance industry, Lohtia brings leadership expertise from previous positions at insurance companies such as ICICI Prudential Life Insurance and Edelweiss Tokio Life to his new role at PNB MetLife.
Ashish Srivastava, MD and CEO of PNB MetLife, said, “I am happy to welcome Sourabh Lohtia as Head of Marketing. Lohtia’s strategic insight and track record of accelerating growth will be instrumental in our efforts to benefit our customers, with innovative offerings and services for every stage of their lives. I am confident that he will play a pivotal role in helping us achieve our goals in line with our purpose to Milkar Life Aage Badhaein.”
Commenting on his appointment, Lohtia said, “I am honored and excited to take on this role. PNB MetLife’s Circle of Life philosophy appeals greatly to my personal view of the value of life insurance. I look forward to supporting PNB MetLife’s journey as one of the leading life insurance companies in India.”
