Sony Entertainment Television has launched a promo for the 15th season of the game show ‘Kaun Banega Crorepati’ that celebrates the spirit of change.
The promo, featuring the show’s host, Amitabh Bachchan, highlights how the game show reflects the evolving landscape of the nation, showcasing the aspirations and ambitions of its people.
Watch the promo here:
Dekhiye #KaunBanegaCrorepati, jald hi ek naye roop mein. #KBC15#KaunBanegaCrorepati #KBCOnSonyEntertainmentTelevision@SrBachchan pic.twitter.com/Cjd7APp8xD
— sonytv (@SonyTV) June 28, 2023
With the tagline ‘‘badi shaan se, bade gyan se – dekho sab kuch badal raha hai,’ the promo encapsulates the essence of the show and India’s journey towards growth.
Neeraj Vyas, Business Head – Sony Entertainment Television, Sony SAB, PAL, and Sony MAX Movie Cluster, said, “Kaun Banega Crorepati is a legacy brand, and in tune with the changing times – its 15th edition will embrace the transformation that we are all experiencing in this new India. A flagship show for Sony Entertainment Television, KBC will soon return in an all-new exciting avatar, the elements of which will be unveiled in the coming weeks, and it is sure to capture the imagination of the entire nation. This season will also welcome new opportunities for brands to drive innovation and build engagement with audiences across the spectrum. The recently launched campaign film sets the tone for KBC, ek naye roop mein and the fan favorite format, helmed by the legendary Amitabh Bachchan, will continue to foster cohesive family viewing.”
The new season of the show promises to deliver an entirely new experience to viewers, with revamped elements and a fresh avatar.
