Wednesday, March 18, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Marketing

Startfresh invests in Trozo to build the future of brand-customer relationships

by MN4U Bureau
October 7, 2025
in Marketing
Reading Time: 2 mins read
A A
Startfresh invests in Trozo to build the future of brand-customer relationships
Share Share ShareShare

Bangalore: Startfresh, a new-age venture fund, has led the Seed round in Trozo, a Bangalore-headquartered deep-tech engagement platform helping businesses move beyond transactions to build meaningful customer connections.

Founded by IIM Bangalore alumnus Pavan Govindan, Janardhan J V, and serial entrepreneur Dilip Adiga, Trozo brings together expertise across deep tech, product innovation, and business strategy — with a mission to turn revenue into relationships.

“We believe Trozo is solving one of the most urgent problems for brands today — the lack of customer insights and business overview,” said B M Manjunath, Founder and Partner at Startfresh. “Their technology allows businesses to own the relationship with their customers, not just rent them through third-party platforms. We are excited to back the team as they scale.”

“Startfresh looks for founders and startups that are building the future in deep tech. Trozo and the team are doing exactly that,” added Raghuram Madabushi, venture investor at Startfresh.

“This funding allows us to accelerate product development and deepen our mission to help F&B, D2C, and retail brands turn revenue into relationships. With Startfresh’s support, we are confident of building the most impactful customer engagement ecosystem in the market,” said Pavan Govindan, Co-founder of Trozo. “Their platform gives brands something they’ve never had before — direct, actionable consumer intelligence at scale.”

According to the company, its platform offers brands direct, actionable consumer intelligence at scale, enabling them to strengthen loyalty and retention.

Trozo has already onboarded several early-stage brand partners across retail, F&B, and D2C sectors and continues to see growing demand from enterprises seeking deeper customer engagement solutions. With the fresh funding, Trozo plans to onboard over 100 brands in the next three months and reach 100,000+ users across India and the Middle East.

Tags: B M ManjunathPavan GovindanStartfresh

RECENT POSTS

Ai+ Smartphone onboards Ishan Kishan as Brand Partner
Marketing

Ai+ Smartphone onboards Ishan Kishan as Brand Partner

March 17, 2026
0

New Delhi: Ai+ Smartphone has announced an exclusive brand alliance with Indian cricketer Ishan Kishan, bringing together a technology brand...

Read moreDetails
Bajaj Electricals seals ₹141.4 crore deal to acquire Morphy Richards brand rights
Marketing

Bajaj Electricals seals ₹141.4 crore deal to acquire Morphy Richards brand rights

March 17, 2026
0

Mumbai: Bajaj Electricals Limited has announced the acquisition of intellectual property and brand rights of Morphy Richards in India and...

Read moreDetails
MS Dhoni expands role at House of Biryan as Brand Ambassador
Marketing

MS Dhoni expands role at House of Biryan as Brand Ambassador

March 17, 2026
0

Mumbai: House of Biryan (HOB), a tech-enabled cloud kitchen brand, has announced that cricket legend Mahendra Singh Dhoni has expanded...

Read moreDetails
Rapoo partners with Mumbai Indians as Official Computer Accessories Partner
Marketing

Rapoo partners with Mumbai Indians as Official Computer Accessories Partner

March 17, 2026
0

New Delhi: Rapoo India, a global brand in wireless peripherals and computer accessories, has announced its partnership with Mumbai Indians...

Read moreDetails
BHIM Payments App appoints Mahendra Singh Dhoni as Brand Ambassador
Marketing

BHIM Payments App appoints Mahendra Singh Dhoni as Brand Ambassador

March 17, 2026
0

Mumbai: NPCI BHIM Services Limited has announced the appointment of Mahendra Singh Dhoni, World Cup–winning former captain of the Indian...

Read moreDetails
Indo National appoints Arun Sriram as Chief Marketing Officer
Marketing

Indo National appoints Arun Sriram as Chief Marketing Officer

March 17, 2026
0

Bengaluru: Indo National, the manufacturer of the dry cell battery brand Nippo, has appointed Arun Sriram as its Chief Marketing...

Read moreDetails

LATEST NEWS

Gujarat Titans go digital for IPL 2026, tickets live on BookMyShow and Titans FAM

Gujarat Titans go digital for IPL 2026, tickets live on BookMyShow and Titans FAM

March 17, 2026
Adobe and NVIDIA partner to power next-gen AI creativity and marketing workflows

Adobe and NVIDIA partner to power next-gen AI creativity and marketing workflows

March 17, 2026

ANALYSIS

ASCI mandates ‘Ad’ labels on sponsored social posts by media outlets
Analysis

Ad awareness grows with age but persuasive brand narratives still influence young audiences: ASCI

March 17, 2026
0

Mumbai: The Advertising Standards Council of India (ASCI) Academy, in collaboration with Futurebrands Consulting, has unveiled its latest research study...

PEOPLE

VIBGYOR Group of Schools names Vaibhav Narang as Chief Executive Officer
People

VIBGYOR Group of Schools names Vaibhav Narang as Chief Executive Officer

March 17, 2026
0

Mumbai: VIBGYOR Group of Schools, a K–12 education network, has appointed Vaibhav Narang as its Chief Executive Officer. The move...

MARKETING

Ai+ Smartphone onboards Ishan Kishan as Brand Partner
Marketing

Ai+ Smartphone onboards Ishan Kishan as Brand Partner

March 17, 2026
0

New Delhi: Ai+ Smartphone has announced an exclusive brand alliance with Indian cricketer Ishan Kishan, bringing together a technology brand...

Subscribe to Newsletters

ADVERTISING

Amrita Randhawa, Tuomas Peltoniemi Named Heads of Jury for APAC Effie Awards 2026
Advertising

Amrita Randhawa, Tuomas Peltoniemi Named Heads of Jury for APAC Effie Awards 2026

March 17, 2026
0

Singapore: The APAC Effie Awards has appointed Amrita Randhawa, CEO of Publicis Groupe Singapore and Southeast Asia, and Tuomas Peltoniemi,...

PRINT

Three Tata Brands among Top 20 of ‘India’s Most Consumer-Focused Brands’ list, Samsung leads list for Consumer Electronics: TRA Research
Print

Hindustan Times overtakes Times of India in Media Trust Rankings in TRA’s Brand Trust Report 2026

March 11, 2026
0

Mumbai: TRA Research has released the latest edition of the Brand Trust Report 2026, highlighting a notable shift in India’s...

AUTHOR'S CORNER

Why Indian Marketers Need to Rethink the “Soul” of Nepal
Authors Corner

Why Indian Marketers Need to Rethink the “Soul” of Nepal

March 17, 2026
0

For more than two decades, I have worked at the intersection of Indian and global brands and the Nepali consumer....

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

AD by Arvind launches Spring Summer ’26 Collection with Raghav Juyal; unveils digital platform

AD by Arvind launches Spring Summer ’26 Collection with Raghav Juyal; unveils digital platform

March 17, 2026
Gujarat Titans go digital for IPL 2026, tickets live on BookMyShow and Titans FAM

Gujarat Titans go digital for IPL 2026, tickets live on BookMyShow and Titans FAM

March 17, 2026
Adobe and NVIDIA partner to power next-gen AI creativity and marketing workflows

Adobe and NVIDIA partner to power next-gen AI creativity and marketing workflows

March 17, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.